YouTube is a video-sharing platform based in San Bruno, California, in the United States. The service was created in February 2005 by three former PayPal employees – Chad Hurley, Steve Chen, and Jawed Karim.
Google bought the platform in November 2006; it now operates as a subsidiary of Google. YouTube allows users to upload, display, rate, share, add playlists, post, comment on videos, and subscribe. It offers a wide range of media videos produced by users and corporations.
Video clips, TV show clips, music videos, short and documentary movies, audio recordings, movie trailers, live streams, and other materials such as YouTube blogging, short original videos, and instructional videos are available. Today, the website becomes a platform for those who want to earn more income. Here are some ways you can explore with YouTube to earn more.
Become a Partner
The YouTube Partner Program is how regular YouTubers have access to the platform’s unique features. To make money on this platform, you don’t need to be a partner, but being a partner makes it much more manageable. YouTube partners have access to multiple income streams: not just marketing, but premium subscription fees for YouTube and apps that directly reach the fans’ wallets like Super Talk, channel memberships, and product shelf.
Step 1: Start a Channel.
Step 2: Make your channel sufficiently successful to meet the requirements of the YouTube Partner Program. You need a minimum of 1,000 subscribers and 4,000 watch hours in the previous 12 months to join the program.
Step 3: Explore your new features of monetization. Each channel of monetization has different requirements for eligibility. For example, when you are at least 18 years old with ad revenue, you can earn and create advertiser-friendly content. The less controversial the videos are, the more accessible running advertisements on them will be for YouTube advertisers and the more money you raise.
Create Sponsored-Ad Content
You don’t need to be an influencer on Instagram and Facebook. You don’t have to cut your earnings to the company. You negotiate with the brand directly, and they directly pay you. This is a popular way of making money for YouTubers.
Step 1: Find a brand to sponsor your content.
Step 2: Make the deal! Videos, on average, can be bought from influencers by the most expensive type of sponsored content brands. YouTube influencers are basically able to charge more for their videos than they would for Instagram stories or Facebook posts, as a video is only more expensive to produce. Although your price can differ with the scale, dedication, and importance of your market to your potential partner, you should know your quality before signing a contract.
License Your Content to the Media
Each news outlet needs to get its hands on a copy when a video goes viral to replay it for its viewers. Luckily, well-established media companies know they need to pay for what they are using. With the video platform, you have a different way to make money. Licensing your most successful work to the press as a content creator can be as easy as making sure you are easy to find.
Making money on this platform requires a lot of creativity. However, these tips will help you start-up a platform with great content and a chance for you to explore the world of online money making. For more tips on how to present yourself, online or not, click here.